The Berkshire Record Office
9 Coley Avenue
+44 (0) 118 937 5132
+44 (0) 118 937 5131

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Survey of Visitors to UK Archives 2014 Results

Posted on the 1st of Dec 2015

The results of the PSQG Survey 2014 relating to the BRO are now available

The Public Quality Service Group - Survey of Visitors to UK Archives took place in 2014. We now have the results of the survey which you are welcome to read if you would like to.

Headline scores for BRO

• Our service was rated 9.4 out of 10 for the archive overall
• Our service was rated 9.7 out of 10 for the availability of staff
• Our service was rated 9.8 out of 10 for the attitude of staff
• Our service was rated 9.8 out of 10 for the quality and appropriateness of staff advice

Satisfaction ratings (very good responses) were significantly high in most areas. The following were above 90%:
• the ease of finding the archive at 90%
• the appearance of the building at 93%
• the physical access to and in the building at 92%
• the welcome and reception of the archive at 95%
• the availability of computers at 94%
• the availability of seating at 92%.

Only one area was below 50%; self-service photography at 42%.

Our typical visitor:
• arrives by car (70%)
• stays 3.5 hours (95%)
• undertakes family history research (59%)

The survey indicates that for 58% of our visitors, coming to BRO was the sole reason that they were in Reading that day. However, 42% would spend time and money in the local area.

Our visitors were also asked if they agreed or disagreed with the following aspects regarding the benefits of using archives:
• 99% agree that using archives improved knowledge of their area of interest
• 93% agree they developed news skills or improved existing skills
• 98% agree that using archives gave them a greater understanding of the community, its history and people
• 99% say that they enjoyed themselves
• 100% agree that using archives inspired them to find out more

23% of our visitors were here for the first time. Of those for whom it was not their first time, 84% had visited us before and 64% of those were regular visitors.

Whilst 38% prepared for their visit by checking online, 43% emailed or telephoned in advance instead.


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